You are here: Home News Folder Cable Moves to Increase Apprenticeship Numbers

Cable Moves to Increase Apprenticeship Numbers

Industry and manufacturing are getting a skills boost as a result of the appointment of two government apprenticeship ambassadors, according to Business Secretary Vince Cable.

The Apprenticeship Ambassador to Business and the Apprenticeship Ambassador to Parliament posts have been filled by MPs Gordon Birtwistle and Andrew Jones. Both positions will promote the government’s efforts to increase demand for high quality apprenticeships.

“My ambition is that by 2015, any school leaver should look at an apprenticeship and a degree as equal in terms of value, earning potential and employability,” said Cable. “These new ambassadors will help the government ensure that apprenticeships are the recognised, high quality, vocational route which people of all ages aspire to.”

Birtwistle added: “As a former apprentice myself I recognise the value and importance of apprenticeships. Whenever I meet young apprentices I am blown away by their enthusiasm and mature approach to their careers.

“I am excited to have this opportunity to help the government debunk the myths around apprenticeships and encourage more young people and businesses into taking up these high skilled roles.”


(This news item originally appeared on

Mar 18, 2013 09:25 AM