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IQ Level 3 Diploma in Sales (SQI) (QCF)


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Qualification Number 601/4831/7
Title IQ Level 3 Diploma in Sales (SQI) (QCF)
Category National
Sector General Skills
Operational Start Date 14/10/2014
Operational End Date 31/12/2015
Total Units 12 Min Credit 37
Min Guided Learning Hours 269 Max Guided Learning Hours 307
Min Age From 18 Min Age To 100

Qualification Purpose

About this Qualification

The IQ Level 3 Diploma in Sales (SQI) (QCF) has been developed in association with SQI and is a qualification aimed at individuals who intend to develop and gain formal recognition of their knowledge, understanding and competence of working as a salesperson. The qualification is suitable for individuals working in, or hoping to work in, a variety of selling and sales representative roles, with selling to clients, customers and businesses as a major component.

By achieving the qualification learners will cover the required essentials of selling and sales representation at this level. The mandatory unit covers the extremely important, laws and ethics of selling and this mandatory unit is followed by a range of optional units that are suited to a number of roles within the sales environment. The range of optional units allows learners the scope to choose those areas most relevant to them, including but not limited to: sales presentations, handling objections and closing sales, time and territory management, prospecting for business, sales pipeline, buyer behaviour, segmentation and profiling, sales and marketing, market information for sales and professional development. The units are vocationally related units and include the relevant knowledge, application and practical elements of selling and sales representation at this level.

Objectives of the qualification include: preparing learners to progress to a qualification in the same subject area but at a higher level or requiring more specific knowledge, achieving relevant skills and understanding, meeting relevant programmes of learning, preparing learners for employment and supporting a role in the workplace.


Learners who achieve this qualification can progress to apprenticeship qualifications including the IQ Level 3 Certificate in Principles of Selling (SQI) (QCF) and the IQ Level 3 NVQ Diploma in Sales (SQI) (QCF). They can also progress, with experience, to the IQ Level 5 Certificate or Diploma in Sales (SQI) (QCF).

Take this Qualification

If you are interested in taking this qualification and would like to find your nearest IQ centre, please give us a call on 01952 457 452 and a member of our team will be happy to help.


To achieve this qualification, learners must complete a minimum of 37 credits: 3 credits from the Mandatory Group, a minimum of 5 credits from Optional Group A, and a further 29 credits from Optional Groups A or B.

SQI Only
Mandatory GroupMinimum Units:1
 Minimum Credits:3
 Y/502/7482Understanding laws and ethics of selling2324
Optional Group AMinimum Units:1
 Minimum Credits:5
 Y/502/7501Handling objections, negotiating and closing sales3650
 R/502/7500Preparing and delivering a sales presentation3540
Optional Group BMinimum Units:5
 Minimum Credits:23
 D/503/0397Lead direct sales activities in a contact centre team348
 Y/502/5652Planning for professional development3215
 F/502/7508Prospecting for new business3430
 J/502/7509Sales pipeline management3648
 A/502/7507Time and territory management for sales people3648
 K/502/7504Understanding customer segmentation and profiling3432
 D/502/7502Understanding influences on buyer behaviour3324
 M/502/7505Understanding sales and marketing in organisations3432
 T/502/7506Using market information for sales3540


All units in this qualification are assessed by vocationally related assignment and/or portfolio (internally set and marked and quality assured by IQ SQI). An Achievement Record for this qualification which includes the forms necessary to map and claim knowledge and competence is available to download from the SQI or IQ websites on request. All assessment criteria of the selected units must be met and mapped and the location of the evidence must be indicated in the achievement record.

This qualification is not graded, successful learners achieve a pass.

Learner Entry Requirements

There are no formal entry requirements. However, learners should be able to work at level 2 or above and be proficient in the use of English Language.

Tutor Requirements

All trainers delivering this qualification must be sector competent and/or experienced and possess relevant knowledge up to at least the level of this qualification. A training qualification or training experience is also be desirable.

Centre Requirements

Centres must be approved by IQ SQI in order to offer this qualification.



Downloadable Resources

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